In a recent announcement, Gearbox has confirmed that the standard edition of Borderlands 4 will be priced at $70, quelling fears that it might hit the $80 mark. This decision comes after some controversial comments from CEO Randy Pitchford, who suggested that “real fans” would find a way to pay higher prices for games. The confirmation of a $70 price point is a relief for many gamers who are already facing rising costs in the gaming industry.